Elevate Collective was built on the belief that activewear should do more than just fit - it should empower.

When Nicola McPherson, an athlete and fitness coach originally from New Zealand, struggled to find pieces that felt as good as they looked, she decided to create her own. The result? A collection designed for women who want more - more confidence, more movement, and more style without compromise. Because we know that when you feel good, you show up differently - for your goals, your workouts, and your life.

Every detail is intentional - from premium fabrics to sculpting fits and unique designs. Whether you're at the gym, on the go or embracing everyday movement, you’ll feel strong, supported, and unstoppable - our pieces are made to elevate you inside and out.

Own your movement #WeElevate